Liz wood Associates, sales and marketing Consultants

Clients Old and New

Our portfolio of clients, over the past 8 years have included, please note some of the below we do still work on the behalf of:
Assured Hotels

Chardon Management: Holiday Inn Express – Manchester & NEC Birmingham. Holiday Inn Brighton – Ibis Hotel Birmingham (Now part of the Interstate Group)

Cairn Group: DoubleTree by Hilton – Newcastle International Airport, Holiday Inn Darlington Scotch Corner

Classic British Hotels: UK wide

Days Inn: Wetherby

Flat Cap Hotels 

Legacy Hotels: Sales & marketing business plans for Sketchley Grange Hotel and the Pullman Hotel Liverpool

Lime Venue Portfolio: Edinburgh Zoo – Edinburgh. Millennium and City Stadiums – Cardiff. King Power Stadium – Leicester. Sales and Marketing analysis report with a full business action plan for Sheffield United Football Club, King Power Stadium, Leicester and Edinburgh Zoo. Bristol Zoo. Huntingdon Racecourse Cambridge part of The Jockey Club. Milton Hill Abingdon & Alexandra House Swindon.

LQ’s Resorts

Mercure: St Pauls Hotel – Sheffield

Mercure Newcastle 

Merlin Group: Legoland Windsor Hotel – Windsor

Millennium Copthorne: Copthorne Hotel – Sheffield Ramada Jarvis Northern Region Hotels: Chester – Manchester- Wetherby – Leeds – Bradford – Now Jupiter Hotel group

Petwood Hotel – Woodall Spa Lincolnshire

Prima Hotel Group: Nunsmere Hall Hotel – Cheshire.

Sanguine Hospitality: Hotel Indigo – Liverpool, Birmingham & Newcastle. Days Inn – Liverpool. Hampton by Hilton – Birmingham. Hilton DoubleTree Cadbury House – Bristol. Plus investor market and revenue analysis, pre build decision, for Hotel Indigo Cardiff

The Lincoln Hotel  – Lincoln

The Manor – Oxfordshire

Village Hotels – Leeds North

Vine Hotels: Mercure Southampton Centre Dolphin Hotel –  Southampton, DoubleTree by Hilton Sheffield Park – Sheffield, Best Western Plus Mosborough Hall Hotel – Derbyshire, Mercure Sheffield Kenwood Hall Hotel & Spa – Sheffield, Hampton by Hilton – Newport, Best Western Cresta Court Hotel – Altrincham South Manchester, Best Western The Dartmouth Hotel Golf and Spa – Dartmouth, Bredbury Hall Hotel – Stockport, Whirlow Brook Hall – Sheffield, Best Western Cutlers Hotel – Sheffield, The Old Rectory Handsworth – Sheffield, The Charlecote Pheasant Hotel – Charlecote Stratford-upon-Avon.

New projects coming soon – Novotel & Ibis Gateshead

Independently owned: Twycross Zoo – The Midlands, Waterside Arts Centre, Sale – Greater Manchester – Barton Grange Hotel Preston – Storrs Hall Windermere – The Belmont Leicester – The Pear Tree Worcester Yorkshire South – Now Marketing Sheffield: – 12 month project to drive Association business in to the City while also enhancing and growing the ambassador program

Return on investment examples:

Doubletree by Hilton Cadbury House: over £350k in new local corporate business.

Sanguine Hospitality: Apart from Hotel Indigo Liverpool, we helped to exceed all pre-opening budget targets. The good news was through a change in the strategy we were able to exceed the budget the year after.

Mercure Southampton Dolphin Hotel: Won the largest piece of accommodation business the hotel has ever seen, this hotel is now exceeding all expectations.

Best Western Cresta Court: Increased rates from £29.00 B&B to £45.00 B&B, however now at £80.00 B&B + due to the investment we were able to generate via a new owner of the hotel. This new owner was contacted by myself to see if they would be interested in investing in the property, this meeting concluded with the purchase of said hotel via Longrose Buccleuch.

Copthorne Hotel Sheffield: increased sales from £1.7 million to £2.5 million within a 12 month period, this project was enhanced with the help of the General Manager as she to became part of the sales team. Yorkshire South now Marketing Sheffield: invited to tender for numerous pieces of association business and saw an increase of ambassador sign ups which increased the number of events in Sheffield by 30%.

For an informal chat please contact:
Mobile: 0755 212 8054

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